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11.11 Global Shopping Festival 2015

Every year on November 11, Alibaba Group holds the world’s largest 24-hour online shopping event. The 11.11 Global Shopping Festival will commence on November 11 at midnight, China time. This year, we will use this occasion to launch a new series of initiatives in globalization, logistics, and mobile and omni-channel commerce to improve the shopping experience for buyers and sellers. Stay tuned with us, we will provide 11.11 transaction milestones here.
24:00:00, Beijing Time
Total GMV: RMB91.21 billion (approximately US$14.34 billion)
Mobile GMV as % of total GMV: 68.67%
No. of delivery orders received by Cainiao Logistics: 467 million
No. of payment transactions processed by Alipay: 710 million
No. of transactions at peak: 140,000 transactions / second
% of buyers buying international products: 33%
21:00:35, Beijing Time
Total GMV has exceeded RMB80 billion (approximately US$12.58 billion)
14:05:45, Beijing Time
Total GMV has exceeded US$10 billion (approximately RMB63.60 billion)
Mobile GMV as % of total GMV: 70%
About 12:05:00, Beijing Time
Total number of delivery orders received by Cainiao Logistics surpassed the 278 million orders generated last year on 11.11
12:00:00, Beijing Time
Total GMV has exceeded RMB57.61 billion (approximately US$9.05 billion)
Mobile GMV as % of total GMV: 71.53%
11:49:09, Beijing Time
Total GMV has exceeded that of 2014 11.11 (RMB57.1 billion / US$8.97 billion)
Mobile GMV as % of total GMV: 71.61%
09:52:22, Beijing Time
Total GMV has exceeded RMB50 billion (approximately US$7.86 billion)
Mobile GMV as % of total GMV: 72.93%
07:45:42, Beijing Time
Total GMV has reached RMB41.7 billion, exceeding the total desktop GMV of 2014 Thanksgiving through Cyber Monday (USD6.56 billion)
04:26:31, Beijing Time
Total GMV has reached RMB36.2 billion (approximately US$5.69 billion), exceeding the total GMV of 2013 11.11
02:04:41, Beijing Time
Mobile GMV has exceeded RMB24.3 billion (approximately US$3.82 billion), exceeding the total mobile GMV of 2014 11.11
About 01:48:00, Beijing Time
TV set ordered by a Chongqing villager has reached the rural Taobao service station ready for pickup
01:13:59, Beijing Time
Total GMV has exceeded RMB30 billion (approximately US$4.72 billion)
01:00:00, Beijing Time
Total GMV: RMB24.77 billion (approximately US$3.89 billion)
Mobile GMV as % of total GMV: 73.85%
About 00:43:00, Beijing Time
Total delivery orders received by Cainiao network has exceeded 100 million, which was eight hours faster than that in 2014

00:33:53, Beijing Time
Total GMV has exceeded RMB20 billion (approximately US$3.14 billion)
Mobile GMV as % of total GMV: 74%
00:17:58, Beijing Time
Mobile GMV has exceeded RMB10 billion (approximately US$1.57 billion)
About 00:14:00, Beijing Time
The first order of 11.11 2015 was delivered by Cainiao’s partner RRS.

00:12:28, Beijing Time
Total GMV has exceeded RMB10 billion (approximately US$1.57 billion)
00:01:12, Beijing Time
Total GMV has exceeded RMB1 billion (approximately US$157.2 million)
Mobile GMV as % of total GMV: 81.82%
00:00:18, Beijing Time
Total GMV has exceeded RMB100 million (approximately US$15.72 million)
Mobile GMV as % of total GMV: 79.66%

Disclaimer

The above is provided for informational purposes only. All figures are subject to final auditing.